Showing 1 - 14 results of 14 for search 'Ray, Michael L.', query time: 0.18s Refine Results
  1. 1
    New directions for advertising pretesting research /
    by Ray, Michael L.
    Published 1974
    Book
  2. 2
    Unobtrusive marketing research techniques /
    by Ray, Michael L.
    Published 1973
    Book
  3. 3
    Psychological theories and interpretations of learning /
    by Ray, Michael L.
    Published 1973
    Book
  4. 4
    Advertising and communication management /
    by Ray, Michael L.
    Published 1982
    Book
  5. 5
    Marketing communication and the hierarchy-of-effects /
    by Ray, Michael L.
    Published 1973
    Book
  6. 6
    Creativity in business /
    by Ray, Michael L.
    Published 1986
    Book
  7. 7
    A decision sequence analysis of developments in marketing communication /
    by Ray, Michael L.
    Published 1972
    Book
  8. 8
    Measuring the "qualitative value" of medical journals as advertising vehicles : by Alvin J. Silk and Michael L. Ray.
    by Silk, Alvin J.
    Published 1973
    Other Authors: “...Ray, Michael L....”
    Book
  9. 9
    The effects of television clutter : an experimental investigation /
    by Webb, Peter
    Published 1974
    Other Authors: “...Ray, Michael L....”
    Book
  10. 10
    The new paradigm in business : emerging strategies for leadership and organizational change /
    Published 1993
    Other Authors: “...Ray, Michael L....”
    Book
  11. 11
    Communicating with consumers : the information processing approach /
    Published 1976
    Other Authors: “...Ray, Michael L....”
    Book
  12. 12
    Measurement readings for marketing research /
    Published 1984
    Other Authors: “...Ray, Michael L....”
    Book
  13. 13
    The creative spirit /
    by Goleman, Daniel
    Published 1992
    Other Authors: “...Ray, Michael L....”
    Book
  14. 14
    Buyer/consumer information processing ; [papers of a workshop] /
    Published 1974
    Other Authors: “...Ray, Michael L....”
    Book
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