Irvin Rock
Irvin Rock (1922–1995) was an American experimental psychologist who studied visual perception at the University of California at Berkeley. He wrote a book, titled ''The Logic of Perception'', and was regarded as an excellent perception psychologist. Rock is notable in the field of psychology for his 1957 experiment where he tilted a square to make it look like a diamond and then tilted his test subjects and asked them what shape they saw. The experiment tested Rock's hypothesis that perceptual phenomena could be explained by higher-level mental processes instead of merely by automatic processes. When his test subjects continued to perceive the shape as a diamond after being tilted to view the shape as a square, Rock concluded that perception is an intelligent, higher-level mental process. This differed from previous conclusions by Gestalt psychologists that perception was not a higher-level process. Rock later wrote another important book on the field of inattentional blindness. Provided by Wikipedia
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6Published 1990Other Authors: “...Rock, Irvin...”
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7Published 1997Other Authors: “...Rock, Irvin...”
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8by Mack, ArienOther Authors: “...Rock, Irvin...”
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9by Mack, ArienOther Authors: “...Rock, Irvin...”
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12by Mack, ArienOther Authors: “...Rock, Irvin...”
Published 1998
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13Published 2001Other Authors: “...Rock, Irvin...”
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Related Subjects
Perception
Visual perception
Attention
Gestalt psychology
Schemas (Psychology)
Visual discrimination
Vision
Visual Perception
Adaptability (Psychology)
Discrimination, Psychological
Form perception
Gestalt Theory
Human information processing
Image processing
Intellect
Logic
Orientation
Percepcao (psicologia)
Psicologia da gestalt
Psychology
Thought and thinking
Visual communication