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00000cam a2200000 i 4500 |
| 001 |
in00000149478 |
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20151003080437.0 |
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741126s1975 wiu b 00110 eng |
| 010 |
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|a 74027313
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| 020 |
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|a 0299067300
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| 035 |
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|a (OCoLC)01119566
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| 035 |
|
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|9 AAQ7662AM
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| 040 |
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|a DLC
|c DLC
|d TXA
|d UtOrBLW
|
| 043 |
|
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|a n-us---
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| 049 |
|
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|a TXAM
|c [1411732]
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| 050 |
0 |
0 |
|a HF5813.U6
|b P68 1975
|
| 082 |
0 |
|
|a 659.1
|
| 100 |
1 |
|
|a Preston, Ivan L.,
|d 1931-
|
| 245 |
1 |
4 |
|a The great American blow-up :
|b puffery in advertising and selling /
|c Ivan L. Preston.
|
| 264 |
|
1 |
|a Madison :
|b University of Wisconsin Press,
|c 1975.
|
| 300 |
|
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|a xvi, 368 pages ;
|c 22 cm.
|
| 336 |
|
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|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 504 |
|
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Advertising
|z United States.
|
| 650 |
|
0 |
|a Selling.
|
| 650 |
|
0 |
|a Advertising laws
|z United States.
|
| 999 |
|
|
|a MARS
|
| 999 |
f |
f |
|s b88ea84f-cbc0-3fdf-8ba9-84861ba7a70d
|i a544c8c5-f195-367c-8156-0acd8b62306c
|t 0
|
| 952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF5813.U6 P68 1975
|h Library of Congress classification
|i unmediated -- volume
|m A14802850539
|
| 998 |
f |
f |
|a HF5813.U6 P68 1975
|t 0
|l Remote Storage
|