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20151009060604.0 |
| 008 |
720218s1964 nyuabch b 00000 eng |
| 010 |
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|a 63023303
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| 035 |
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|a (OCoLC)00244841
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| 035 |
|
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|9 AAX3996AM
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| 040 |
|
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|c WSU
|d TXA
|d UtOrBLW
|
| 049 |
|
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|a TXAM
|c [914755]
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| 050 |
|
0 |
|a HF5813.U6
|b B33
|
| 082 |
0 |
|
|a 659.130973
|
| 100 |
1 |
|
|a Barton, Roger,
|d 1903-
|
| 245 |
1 |
0 |
|a Media in advertising /
|c With an introd. by Walter E. Botthof.
|
| 264 |
|
1 |
|a New York :
|b McGraw-Hill,
|c [1964]
|
| 300 |
|
|
|a ix, 559 pages :
|b illustrations, facsimiles, maps, portraits ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 490 |
1 |
|
|a McGraw-Hill series in marketing and advertising
|
| 504 |
|
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|a Includes bibliographical references.
|
| 650 |
|
0 |
|a Advertising
|z United States.
|
| 830 |
|
0 |
|a McGraw-Hill series in marketing and advertising.
|
| 999 |
|
|
|a MARS
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| 999 |
f |
f |
|s 77bd1b15-2b38-3dda-8a7d-26fe23a8a258
|i 3b0c80e2-1951-3de5-b44f-336dfaec39a7
|t 0
|
| 952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF5813.U6 B33
|h Library of Congress classification
|i unmediated -- volume
|m A14802850246
|
| 998 |
f |
f |
|a HF5813.U6 B33
|t 0
|l Remote Storage
|