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in00000214815 |
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20151009060604.0 |
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720218s1964 nyuabch b 00000 eng |
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|a 63023303
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035 |
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|a (OCoLC)00244841
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035 |
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|9 AAX3996AM
|
040 |
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|c WSU
|d TXA
|d UtOrBLW
|
049 |
|
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|a TXAM
|c [914755]
|
050 |
|
0 |
|a HF5813.U6
|b B33
|
082 |
0 |
|
|a 659.130973
|
100 |
1 |
|
|a Barton, Roger,
|d 1903-
|
245 |
1 |
0 |
|a Media in advertising /
|c With an introd. by Walter E. Botthof.
|
264 |
|
1 |
|a New York :
|b McGraw-Hill,
|c [1964]
|
300 |
|
|
|a ix, 559 pages :
|b illustrations, facsimiles, maps, portraits ;
|c 24 cm.
|
336 |
|
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|a text
|b txt
|2 rdacontent
|
337 |
|
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|a unmediated
|b n
|2 rdamedia
|
338 |
|
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|a volume
|b nc
|2 rdacarrier
|
490 |
1 |
|
|a McGraw-Hill series in marketing and advertising
|
504 |
|
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|a Includes bibliographical references.
|
650 |
|
0 |
|a Advertising
|z United States.
|
830 |
|
0 |
|a McGraw-Hill series in marketing and advertising.
|
999 |
|
|
|a MARS
|
999 |
f |
f |
|s 77bd1b15-2b38-3dda-8a7d-26fe23a8a258
|i 3b0c80e2-1951-3de5-b44f-336dfaec39a7
|t 0
|
952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF5813.U6 B33
|h Library of Congress classification
|i unmediated -- volume
|m A14802850246
|
998 |
f |
f |
|a HF5813.U6 B33
|t 0
|l Remote Storage
|