Speaking of advertising /
Main Author: | |
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Other Authors: | |
Format: | Book |
Language: | English |
Published: |
New York :
McGraw-Hill,
[1963]
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Series: | McGraw-Hill series in marketing and advertising.
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Subjects: |
Physical Description: | xiv, 484 pages : illustrations, portraits ; 25 cm. |
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Bibliography: | Bibliographical references included in footnotes. |