Database marketing : strategy and implementation /

Database marketing : strategy and implementation /

Bibliographic Details
Main Author: Shaw, Robert
Other Authors: Stone, Merlin, 1948-
Format: Book
Language:English
Published: New York : Wiley, [1990]
Subjects:
Marketing > Databases.
Database management.

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Holdings details from Remote Storage
Call Number: HF5415.125 .S48 1990
 
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HF5415.125 .S48 1990 Available