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20151006063113.0 |
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960410s1996 wiu b 001 0 eng |
| 010 |
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|a 96008273
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| 020 |
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|a 0299152502 (cloth : alk. paper)
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| 020 |
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|a 0299152545 (pbk. : alk. paper)
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| 020 |
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|a 0299067343 (alk. paper)
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| 035 |
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|a (OCoLC)34583843
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| 035 |
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|9 AHG8538AM
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| 040 |
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|a DLC
|c DLC
|d C#P
|d TXA
|d UtOrBLW
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| 043 |
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|a n-us---
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| 049 |
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|a TXAM
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| 050 |
0 |
0 |
|a HF5813.U6
|b P68 1996
|
| 082 |
0 |
0 |
|a 659.1
|2 20
|
| 100 |
1 |
|
|a Preston, Ivan L.,
|d 1931-
|
| 245 |
1 |
4 |
|a The great American blow-up :
|b puffery in advertising and selling /
|c Ivan L. Preston.
|
| 250 |
|
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|a Rev. ed.
|
| 264 |
|
1 |
|a Madison, Wis. :
|b University of Wisconsin Press,
|c [1996]
|
| 264 |
|
4 |
|c ©1996
|
| 300 |
|
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|a viii, 243 pages ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 504 |
|
|
|a Includes bibliographical references (pages 197-227) and index.
|
| 650 |
|
0 |
|a Advertising
|z United States.
|
| 650 |
|
0 |
|a Selling.
|
| 650 |
|
0 |
|a Advertising laws
|z United States.
|
| 999 |
|
|
|a MARS
|
| 999 |
f |
f |
|s b7356708-1d16-31a1-8519-54411fb7d0cb
|i 6e1a3569-6e75-3262-ae41-5e2494ed734a
|t 0
|
| 952 |
f |
f |
|p ric
|a Texas A&M University
|b Rellis Campus
|c Joint Library Facility
|d Remote Storage
|t 0
|e HF5813.U6 P68 1996
|h Library of Congress classification
|i unmediated -- volume
|m A14821057140
|
| 998 |
f |
f |
|a HF5813.U6 P68 1996
|t 0
|l Remote Storage
|