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970618s1998 ctu b 001 0 eng |
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|a 97026893
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|a 0313303649 (alk. paper)
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|a (OCoLC)37187541
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|a HF5813.U6
|b A67 1998
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082 |
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0 |
|a 659.1/0973
|2 21
|
100 |
1 |
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|a Applegate, Edd.
|
245 |
1 |
0 |
|a Personalities and products :
|b a historical perspective on advertising in America /
|c Edd Applegate.
|
264 |
|
1 |
|a Westport, Conn. :
|b Greenwood Press,
|c 1998.
|
300 |
|
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|a xii, 178 pages ;
|c 22 cm.
|
336 |
|
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|a text
|b txt
|2 rdacontent
|
337 |
|
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|a unmediated
|b n
|2 rdamedia
|
338 |
|
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|a volume
|b nc
|2 rdacarrier
|
490 |
1 |
|
|a Contributions to the study of mass media and communications,
|x 0732-4456 ;
|v no. 53
|
504 |
|
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|a Includes bibliographical references (pages [157]-169) and index.
|
650 |
|
0 |
|a Advertising
|z United States
|x History.
|
830 |
|
0 |
|a Contributions to the study of mass media and communications.
|x 0732-4456 ;
|v no. 53.
|
948 |
|
|
|a C:BLW
|d 20030615
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999 |
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|a MARS
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|t 0
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952 |
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|p normal
|a Texas A&M University
|b College Station
|c Business Library & Collaboration Commons
|d BLCC: Stacks
|t 0
|e HF5813.U6 A67 1998
|h Library of Congress classification
|i unmediated -- volume
|m A14822550662
|
998 |
f |
f |
|a HF5813.U6 A67 1998
|t 0
|l BLCC: Stacks
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