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|a 1841120391
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|a (OCoLC)42213888
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|a UKM
|c UKM
|d MUM
|d TXA
|d UtOrBLW
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| 049 |
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|a TXAM
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| 082 |
0 |
4 |
|a 658.827
|2 21
|
| 090 |
|
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|a HD69.B7
|b M37 1999
|
| 100 |
1 |
|
|a Mariotti, John L.,
|d 1941-
|
| 245 |
1 |
0 |
|a Smart things to know about brands & branding /
|c John Mariotti.
|
| 264 |
|
1 |
|a Oxford :
|b Capstone,
|c 1999.
|
| 300 |
|
|
|a 230 pages ;
|c 21 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 650 |
|
0 |
|a Brand name products.
|
| 650 |
|
0 |
|a Branding (Marketing)
|
| 650 |
|
4 |
|a Trademarks.
|
| 740 |
0 |
|
|a Brands and branding.
|
| 994 |
|
|
|a E0
|b TXA
|
| 948 |
|
|
|a cataloged
|b h
|c 2000/4/14
|d c
|e bwalker
|f 9:44:28 am
|
| 999 |
|
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|a MARS
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| 999 |
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|i 99aaa503-c642-378e-847c-92a3ce7b4211
|t 0
|
| 952 |
f |
f |
|p normal
|a Texas A&M University
|b College Station
|c Business Library & Collaboration Commons
|d BLCC: Stacks
|t 0
|e HD69.B7 M37 1999
|h Library of Congress classification
|i unmediated -- volume
|m A14825863739
|
| 998 |
f |
f |
|a HD69.B7 M37 1999
|t 0
|l BLCC: Stacks
|