Media and the American child /

This new work summarizes the research on all forms of media on children, looking at how much time they spend with media everyday, television programming and its impact on children, how advertising has changed to appeal directly to children and the effects on children and the consumer behavior of par...

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Bibliographic Details
Main Author: Comstock, George A.
Corporate Author: ScienceDirect (Online service)
Other Authors: Scharrer, Erica
Format: eBook
Language:English
Published: Amsterdam ; Boston : Elsevier, [2007]
Edition:[Rev. ed.].
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Call Number: HQ784.M3 C66 2007eb
 
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