The business of influence : reframing marketing and PR for the digital age /

Bibliographic Details

Main Author:	Sheldrake, Philip, 1971-
Format:	Book
Language:	English
Published:	Chichester, West Sussex : Wiley, 2011.
Subjects:	Internet marketing. Marketing. Public relations. Influence (Psychology) Belanghebbenden. Sociale media. Analyse (algemeen)
Online Access:	Table of contents only Publisher description Contributor biographical information