Two billion eyes : the story of China Central Television /

Bibliographic Details
Main Author: Zhu, Ying, 1965-
Format: eBook
Published: New York : New Press ; 2012.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Introduction
  • Television as cultural control in China
  • A view from the top: managing the commercial revolution at CCTV
  • Making the news
  • Delivering the news: profiles of three news anchors
  • Xia Jung and Chen Ziaoqing: documentarians and critics alike
  • Molding the culture through entertainment and pedagogy: game shows and lectures
  • "Going out" via CCTV-International
  • Rise of the powerful nations and the economy channel
  • Challenging CCTV's domestic dominance: hunan satellite television and Phoenix TV
  • Half the sky and women's program
  • The new nationalism: covering the 2008 Beijing Olympics
  • Conclusion: China Central Television and the Chinese model.