Two billion eyes : the story of China Central Television /

Bibliographic Details
Main Author:	Zhu, Ying, 1965-
Format:	eBook
Language:	English
Published:	New York : New Press ; 2012.
Subjects:	Zhong yang dian shi tai (Beijing, China) Television broadcasting > China. Television broadcasting policy > China. TECHNOLOGY & ENGINEERING / Television & Video. Electronic books.
Online Access:	Connect to the full text of this electronic book

Table of Contents:

Introduction
Television as cultural control in China
A view from the top: managing the commercial revolution at CCTV
Making the news
Delivering the news: profiles of three news anchors
Xia Jung and Chen Ziaoqing: documentarians and critics alike
Molding the culture through entertainment and pedagogy: game shows and lectures
"Going out" via CCTV-International
Rise of the powerful nations and the economy channel
Challenging CCTV's domestic dominance: hunan satellite television and Phoenix TV
Half the sky and women's program
The new nationalism: covering the 2008 Beijing Olympics
Conclusion: China Central Television and the Chinese model.