Trust me, I'm lying : confessions of a media manipulator /

An influential media strategist reveals how blogs are controlling the news in the digital age and exposes the ways in which today's marketers are manufacturing news stories, affecting stock prices, and shaping elections.

Bibliographic Details
Main Author: Holiday, Ryan
Format: Book
Language:English
Published: New York, N.Y. : Portfolio, [2012]
Subjects:
Description
Summary:An influential media strategist reveals how blogs are controlling the news in the digital age and exposes the ways in which today's marketers are manufacturing news stories, affecting stock prices, and shaping elections.
Physical Description:xi, 259 pages ; 24 cm.
Bibliography:Includes bibliographical references and index..
ISBN:9781591845539 (hardcover) :
159184553X (hardcover) :