APA (7th ed.) Citation

Van Praet, D. (2012). Unconscious branding: How neuroscience can empower (and inspire) marketing (First edition.). Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Van Praet, Douglas. Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing. First edition. New York: Palgrave Macmillan, 2012.

MLA (8th ed.) Citation

Van Praet, Douglas. Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing. First edition. Palgrave Macmillan, 2012.