Marketing interior design /

Marketing interior design /

Bibliographic Details
Main Author: Princeton, Lloyd
Format: Book
Language:English
Published: New York : Allworth Press, [2013]
Edition:Second edition.
Subjects:
Interior decoration > Marketing.
Interior decoration > Practice.
Table of Contents:
  • Why you need this book
  • Your self-assessment
  • Creating your quality brand
  • Your portfolio
  • Getting leads ... and using them
  • The initial interview ... and beyond
  • What are you worth?
  • The contract : design and implementation
  • Public relations
  • Riding the trends
  • Going green
  • The internet
  • Licensing 169
  • Designers dish it out!
  • Where the rubber meets the road.