Global wine tourism : research, management and marketing /

This book reviews a broad range of topics concerning wine tourism, including regional development, marketing, cellar door experiences, festivals and events, and tours and trails, with insights from case studies in Europe, North America, South Africa, Australia and New Zealand. The book has 20 chapte...

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Bibliographic Details
Other Authors: Carlsen, Jack (Editor), Charters, Stephen (Editor)
Format: eBook
Language:English
Published: Wallingford, Oxfordshire, UK : CABI, 2006.
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Call Number: TP548.5.T68 G56 2006eb
 
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