Destination benchmarking : concepts, practices and operations /

This book evaluates different approaches to benchmarking, and their application within tourism destinations. It considers organization benchmarking (performance evaluation of a particular organization and its departments), and destination benchmarking, which involves all elements such as transport s...

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Bibliographic Details
Main Author: Kozak, Metin, 1968- (Author)
Format: eBook
Language:English
Published: Wallingford, Oxfordshire, UK : CABI, 2004.
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Call Number: G155.A1 K68 2004eb
 
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G155.A1 K68 2004eb Available