Social media and library services /

Social media and library services /

The rise of social media technologies has created new ways to seek and share information for millions of users worldwide, but also has presented new challenges for libraries in meeting users where they are within social spaces. From social networking sites such as Facebook and Google+, and microblog...

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Bibliographic Details
Main Author: Mon, Lorri M. (Author)
Format: eBook
Language:English
Published: San Rafael, California (1537 Fourth Street, San Rafael, CA 94901 USA) : Morgan & Claypool, 2015.
Series:Synthesis lectures on information concepts, retrieval, and services ; # 40.
Subjects:
Libraries > Data processing.
Online social networks > Library applications.
Social media > Management.
libraries
social media
social networking
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • 1. The social media environment
  • 1.1 Social media defined
  • 1.2 Types and typologies of social media
  • 1.3 Features of social sites
  • 1.3.1 Profiles
  • 1.3.2 Updates
  • 1.3.3 Aggregation and feeds
  • 1.3.4 Collection-building
  • 1.3.5 Finding and organizing
  • 1.3.6 Joining and inviting
  • 1.3.7 Sharing and accessing
  • 1.3.8 Proximity
  • 1.3.9 Direct interaction
  • 1.3.10 Popularity
  • 1.3.11 Incentives
  • 1.3.12 Crowdsourcing
  • 1.4 Differences
  • 1.4.1 Culture and communication styles
  • 1.4.2 User demographics
  • 1.4.3 Users and uses
  • 1.5 The social ecosphere
  • 1.6 Library 2.0
  • 2. Libraries and social media
  • 2.1 History of social media adoption in libraries
  • 2.1.1 Early impact of social technologies on libraries
  • 2.1.2 Footprint of libraries in social media
  • 2.2 Social profiles of libraries
  • 2.3 Uses for social media among libraries
  • 2.3.1 Assessment, feedback, and monitoring
  • 2.3.2 Outreach
  • 2.3.3 Promotion
  • 2.3.4 Advocacy, fundraising, and recruitment
  • 2.3.5 Reference and social care services
  • 2.3.6 Education
  • 2.3.7 Collections and co-creation
  • 3. Assessing social media sites and services
  • 3.1 Presence
  • 3.2 Visibility
  • 3.3 Voice
  • 3.4 Interaction
  • 3.5 Reach
  • 3.6 Impact
  • 3.7 Reputation
  • 3.8 Data analysis in assessment
  • 4. Evolving directions in social libraries
  • 4.1 The changing roles of libraries
  • 4.1.1 The virtual branch
  • 4.1.2 The social library
  • 4.1.3 The mobile library
  • 4.1.4 The making library
  • 4.1.5 The ubiquitous library
  • 4.2 Evolving directions
  • Bibliography
  • Author biography.