Advertising and consumer society : a critical introduction /

In this critical introduction to advertising, Nicholas Holm explores the role of advertising in contemporary culture and its connections to larger economic, social and political forces. From an investigation of advertising's crucial function in media economics and the wider capitalist system to...

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Bibliographic Details

Main Author:	Holm, Nicholas (Author)
Format:	Book
Language:	English
Published:	New York : Palgrave Macmillan, 2017.
Subjects:	Advertising. Advertising > History. Advertising > Social aspects. Consumer behavior. Capitalism. Consumption (Economics) Visual communication.