Sense & respond : how successful organizations listen to customers and create new products continuously /
We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. New technologies are transforming the way companies interact with thei...
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press,
[2017]
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| Subjects: |
Table of Contents:
- Introduction: A two-way conversation with the market
- Continuous uncertainty: everything's changing, all the time
- Sense and respond: continuous learning
- Why companies resist: overcoming obstacles and objections
- You are in the software business
- Plan for change and uncertainty
- Organize for collaboration
- Continuous everything: do less, more often
- Create a culture of continuous learning.