A double bottom line : Ben & Jerry's /

Through the 1980s and 1990s, Ben & Jerry's grew as a company and remained committed to the social mission of its founders. In 2000, Ben and Jerry's announced that it was being acquired by Unilever, a large multinational corporation. The new owners offered assurance that Ben and Jerry&#...

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Bibliographic Details

Main Author:	Worth, Michael J. (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	[London] : SAGE, 2016.
Series:	SAGE knowledge. Cases.
Subjects:	Ben & Jerry's (Firm) Social responsibility of business > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book