Influence : science and practice /
"What factors cause someone to say yes? And which techniques most effectively use these factors to bring about such compliance? In his best-selling book, Robert Cialdini, former salesperson, fund-raiser, and advertiser, and current professor of social psychology, examines the science and practi...
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Boston :
Pearson Education,
[2009]
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Edition: | Fifth edition. |
Subjects: |
Evans: Library Stacks
Call Number: |
BF774 .C53 2009 |
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Call Number | Status | Get It |
BF774 .C53 2009 | In transit |