ESPN and the changing sports media landscape /
"As ESPN faces down its 40th birthday in 2019; this book considers the ways in which ESPN is one again reinventing itself. For example, a new broadcast facility in New York City, the start-up of ESPN+, SportsCenter on Snapchat. In our last book The ESPN Effect (2014), we made the observation ES...
| Other Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Peter Lang,
[2019]
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| Series: | Communication, sport, and society ;
v. 2. |
| Subjects: |
Table of Contents:
- Preface : September 8, 2011 / Greg G. Armfield, John McGuire, and Adam C. Earnheardt
- Sports programming as a public good : a complicated congressional legacy / Stephen W. Dittmore
- ESPN's search for a sustained global competitive advantage / David Bockino
- A whole new ball game? The changing European sports rights marketplace / Paul Smith
- Ascending as the fantasy giant : ESPN fantasy, mainstreaming fantasy gaming, and the role of Goliath / Brody J. Ruihley and Andrew C. Billings
- ESPN and esports : capturing and joining a rising sport / Steve Young, Sean Fourney, and Braden Bagley
- Tune it or stream it? Can millennials and the internet save ESPN? / Kevin Hull, Miles Romney, and David Cassilo
- ESPN's double standard? The politics of frame and tone in sports / Ryan Broussard and Jonathan Graffeo
- A fireable offense? Jemele Hill and the rhetoric of public correction / Katherine L. Lavelle
- Jemele Hill, twitter, and ESPN : thinking inside the (potter) box / David Staton
- Adapting to the digital age : ESPN's crisis communication during the 2015 and 2017 layoffs / J. Scott Smith
- The present (but not future) ESPN ombudsman : levying accountability through the inception of the digital age / Xavier Ramon, José Luis Rojas Torrijos, and Andrew C. Billings
- Sportscenter at 40 : evolving with the times / John McGuire
- ESPN's evolving mobile motives : development, consumption, competition / Jake Kucek, Zach Humphreys, Adam C. Earnheardt, and Greg G. Armfield
- Creation of the Longhorn Network : shadow of a dying business model / Jared Johnson
- National vs. local : Fox Sports 1 and Fox Sports networks in the 2010s / William M. Kunz
- "Seeking a storybook ending" : examining the future distribution of women's sporting events / Anji L. Phillips and Dunja Antunovic
- "Tying the brand to something a little bit bigger" : a political economy analysis of ESPNW / Sarah Wolter
- Storytelling at the worldwide leader in sports : an interview with John Walsh, executive vice president of ESPN, retired / Michael L. Butterworth
- Modern pathways of sports consumption : an interview with Paul Melvin, senior director of communications for ESPN / Melvin Lewis
- Sports media in 2020 : patterns, trends, and crystal-ball gazing / Andreas Hebbel-Seeger & Thomas Horky
- Visualizing 2020 : the future of sports media panel discussion : a panel presented at the International Association of Communication and Sports (IACS) 11th summit on communication and sport.