Color Forecasting for Fashion /

Color is a powerful selling tool. It is the first thing to catch the consumer's eye in the shop window. Get the color choice wrong and an entire range can stay on the racks. So, how do colors arrive on the runway or the sales floor and why do different companies all seem to choose similar color...

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Bibliographic Details

Main Authors:	Cobb, Debra (Author), Scully, Kate (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	Laurence King, 2012.
Edition:	1st edition.
Subjects:	Electronic books.
Online Access:	Connect to this electronic resource