Spotlight on Learning from Failure : Setting Objectives Matters with Josh Seiden /

Well-intentioned executives can request new product features that sound good in theory but often fail in execution-wasting time and money. The reason? They don't define their desired outcome in the beginning stages. Josh Seiden, coauthor of Lean UX , shares his own story of failure resulting fr...

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Bibliographic Details

Main Author:	Seiden, Josh (Author)
Corporate Author:	Safari, an O'Reilly Media Company
Format:	eBook
Language:	English
Published:	O'Reilly Media, Inc., 2019.
Edition:	1st edition.
Subjects:	Electronic videos.
Online Access:	Connect to this electronic resource