Re-presentation Policies of the Fashion Industry /

The book studies the way the luxurious fashion develops re-presentational politics by reinvesting symbolic fields such as art and culture, religion and the sacred as well as politics, in other words fields that represent a certain common pattern of life and a common interest. I develop a semiotic ap...

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Bibliographic Details
Main Author: Mouratidou, Eleni (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Wiley-ISTE, 2020.
Edition:1st edition.
Subjects:
Online Access:Connect to this electronic resource
Description
Summary:The book studies the way the luxurious fashion develops re-presentational politics by reinvesting symbolic fields such as art and culture, religion and the sacred as well as politics, in other words fields that represent a certain common pattern of life and a common interest. I develop a semiotic approach of the way art exhibitions, print and audiovisual advertising, publishing and distribution politics as well as special ready to wear collaborations with arts such as Jeff Koons reveal the fashion industry's gesture of pretending being a non-commercial structure especially in order to cover up its industrialisation and banalization process
Item Description:Electronic resource.
Physical Description:1 online resource (240 pages)
Format:Mode of access: World Wide Web.