Intercultural communication and ideology /

Bibliographic Details
Main Author: Holliday, Adrian (Author)
Corporate Author: Sage eReference (Online service)
Format: eBook
Language:English
Published: Los Angeles ; London : SAGE, 2011.
Series:Online access: SAGE SAGE Knowledge Online.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Preface and methodology; Chapter 1: Key Discussions; Essentialism; Neo-Essentialism; Cosmopolitanism; Imagined Certainty versus Acknowledged Complexity; Chapter 2: Critical Cultural Awareness; Models of Awareness; A Reconstructed Narrative; Critical Interpretivism; A Decentred Reading; Opening up Cultural Possibilities; Chapter 3: Cultural Complexity; Informants; An Emergent Methodology; Statements of Cultural Identity; Competing Social Theories; Complexity and Politics; Thinking about China; Chapter 4: The Indelible Politics of Self and Other; Othering; The Morality of 'Helping'; Struggling with Identity Recognition; Understanding the Discourse Politics of Othering; Chapter 5: Un-Noticed Periphery Identities; Claiming the World; 'Westernization' and Modernity; Chapter 6: A Grammar of Culture; Negotiating Culture; Particular Content and Universal Process; Particular Social and Political Structures; Particular Cultural Products; Underlying Universal Cultural Processes; Chapter 7: Discourses of Cultural Disbelief; Penetrating Professional Discourses; Sustained Disbelief; The Intercultural Line and the Third Space; Chapter 8: Creative Cultural Engagement; Qing and the Seminar; Learning from the Margins; Chapter 9: Culture, Real or Imagined?; The Centrality of Ideology; The Fact of Ideology; Cultural Realism; Conclusion; Glossary