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2The proceedings of the 2001 Special Asia-Pacific Conference of the American Academy of Advertising /Published 2001Conference Proceeding Book
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5by Henderson, Peter Louis, 1918-, Banks, Seymour, Myers, L. H. (Lester H.), 1939-, Hochman, Eitan, Hochman, Oded, Ward, Ronald W., Eiler, Doyle A. (Doyle Alden), Forker, Olan D., Branson, Robert E.
Published 1973Conference Proceeding Book