Showing 1 - 20 results of 37 for search '', query time: 0.38s Refine Results
  1. 1
    Brand loyalty : measurement and management /
    by Jacoby, Jacob, Chestnut, Robert W.
    Published 1978
    Book
  2. 2
    Creating brand loyalty : the management of power positioning and really great advertising /
    by Czerniawski, Richard D.
    Published 1999
    Book
  3. 3
    Firebrands! : building brand loyalty in the Internet age /
    by Moon, Michael (Michael Jay)
    Published 2000
    Book
  4. 4
    Creating brand loyalty : the management of power positioning and really great advertising /
    by Czerniawski, Richard D.
    Published 1999
    Connect to the full text of this electronic book
    eBook
  5. 5
    Brand failures : the truth about the 100 biggest branding mistakes of all time /
    by Haig, Matt
    Published 2003
    Book
  6. 6
    Creative business : the making of addictive stories /
    by Nero, Paul
    Published 2003
    Book
  7. 7
    Brand failures /
    by Haig, Matt
    Published 2003
    Connect to the full text of this electronic book
    eBook
  8. 8
    Everything you want : re-inventing consumers, brands & communications /
    by Wood, Jennifer
    Published 2003
    Book
  9. 9
    The invisible grail : in search of the true language of brands /
    by Simmons, John, 1948-
    Published 2003
    Book
  10. 10
    Firebrands : building brand loyalty in the Internet age /
    by Moon, Michael (Michael Jay)
    Published 2000
    Connect to the full text of this electronic book
    eBook
  11. 11
    Beyond the brand : why engaging the right customers is essential to winning in business /
    by Winsor, John, 1959-
    Published 2004
    Table of contents
    Book
  12. 12
    Overpromise and overdeliver : the secrets of unshakeable customer loyalty /
    by Barrera, Rick
    Published 2005
    Book
  13. 13
    Brand hijack : marketing without marketing /
    by Wipperfürth, Alex
    Published 2005
    Book
  14. 14
    Inside the minds : leading marketers : industry leaders share their knowledge on the future of marketing, advertising, and building successful brands.
    Published 2001
    Connect to the full text of this electronic book
    eBook
  15. 15
    Married to the brand : why consumers bond with some brands for life : lessons from 60 years of research into the psychology of consumer relationships /
    by McEwen, William J.
    Published 2005
    Book
  16. 16
    Customer loyalty : a guide for time travelers /
    by Robinson, Sionade
    Published 2006
    Book
  17. 17
    Sports fan culture & brand community : an ethnographic case study of the Vancouver Canucks Booster Club /
    by Munro, Clayton Edward Steven
    Published 2006
    Thesis Microform eBook
  18. 18
    The invisible grail : how brands can be used to engage with audiences /
    by Simmons, John, 1948-
    Published 2006
    Book
  19. 19
    An investigation into the residual effects of a change in sponsorship of a sports event on consumer perceptions of, and attitudes towards the original sponsor and the event itself /
    by Cochetel, Fabrice
    Published 2006
    Thesis Microform eBook
  20. 20
    Overpromise and overdeliver : how to design and deliver extraordinary customer experiences /
    by Barrera, Rick
    Published 2009
    Book
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