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Showing 1 - 20 results of 116 for search '"BUSINESS & ECONOMICS / Marketing."', query time: 0.25s Refine Results
  1. 1
    Why marketing to women doesn't work : using market segmentation to understand consumer needs /
    by Darroch, Jenny
    Published 2014
    Subjects: “...BUSINESS & ECONOMICS / Marketing / General. bisacsh...”
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  2. 2
    Brand management in a co-creation perspective : communication as constitutive of brands /
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Research bisacsh...”
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  3. 3
    Place Branding and Marketing from a Policy Perspective : Building Effective Strategies for Places.
    by Mabillard, Vincent
    Published 2023
    Subjects: “...BUSINESS & ECONOMICS / Marketing / General bisacsh...”
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  4. 4
    Optimize : how to attract and engage more customers by integrating SEO, social media, and content marketing /
    by Odden, Lee
    Published 2012
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Direct. bisacsh...”
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  5. 5
    The new strategic brand management : advanced insights and strategic thinking /
    by Kapferer, Jean-Noël
    Published 2012
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Research. bisacsh...”
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  6. 6
    Going social : excite customers, generate buzz, and energize your brand with the power of social media /
    by Goldman, Jeremy
    Published 2013
    Subjects: “...BUSINESS & ECONOMICS Marketing Direct. bisacsh...”
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  7. 7
    Social Media Audits : Achieving Deep Impact Without Sacrificing the Bottom Line.
    by Gattiker, Urs E.
    Published 2013
    Subjects: “...BUSINESS & ECONOMICS Marketing Direct. bisacsh...”
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  8. 8
    Marketing to the social web : how digital customer communities build your business /
    by Weber, Larry
    Published 2009
    Subjects: “...BUSINESS & ECONOMICS Marketing Direct. bisacsh...”
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  9. 9
    The Constant Contact guide to email marketing /
    by Groves, Eric (Eric S.)
    Published 2009
    Subjects: “...BUSINESS & ECONOMICS Marketing Direct. bisacsh...”
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  10. 10
    Managing research, development and innovation : managing the unmanageable /
    by Jain, Ravi, 1935-
    Published 2010
    Subjects: “...Business & Economics Marketing Research. bisacsh...”
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  11. 11
    Essays by distinguished marketing scholars of the Society for Marketing Advances /
    Published 2002
    Subjects: “...BUSINESS & ECONOMICS Marketing General. bisacsh...”
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  12. 12
    Managing product innovation /
    Published 2005
    Subjects: “...BUSINESS & ECONOMICS Marketing General. bisacsh...”
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  13. 13
    The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns /
    by Dushinski, Kim, 1966-
    Published 2012
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Direct. bisacsh...”
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  14. 14
    What the new breed of CMOs know that you don't /
    by Sachs, MaryLee
    Published 2013
    Subjects: “...BUSINESS & ECONOMICS / Marketing / General. bisacsh...”
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  15. 15
    Market research in practice : how to get greater insight from your market /
    by Hague, Paul N.
    Published 2013
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Research. bisacsh...”
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  16. 16
    Field visual merchandising strategy : developing a national in-store strategy using a merchandising service organization /
    by Russell, Paul J.
    Published 2015
    Subjects: “...BUSINESS & ECONOMICS / Marketing / General. bisacsh...”
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  17. 17
    The consumer mind : brand perception and the implication for marketers /
    by Martinez, Pepe, 1960-
    Published 2012
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Research. bisacsh...”
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  18. 18
    Power in business relationships : dynamics, strategies and internationalisation /
    Subjects: “...BUSINESS & ECONOMICS / Marketing / Industrial bisacsh...”
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  19. 19
    Power in business relationships : dynamics, strategies and internationalisation /
    Subjects: “...BUSINESS & ECONOMICS Marketing Industrial. bisacsh...”
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  20. 20
    Philosophy of marketing : the new realist approach /
    Subjects: “...BUSINESS & ECONOMICS / Marketing / General bisacsh...”
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