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  1. 1
    Mass media and health : examining media impact on individuals and the health environment /
    by Walsh-Childers, Kim
    Published 2017
    Table of Contents: “...Take a pill for "better health" : direct-to-consumer prescription drug advertising --...”
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  2. 2
    Global issues in pharmaceutical marketing /
    by Katsanis, Lea Prevel
    Published 2015
    Table of Contents: “... -- Digital communication to physicians : closed loop and multichannel marketing -- Direct to consumer...”
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    eBook
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