Marketing education and the real world and Dynamic marketing in a changing world ; combined proceedings /

Marketing education and the real world and Dynamic marketing in a changing world ; combined proceedings /

Bibliographic Details
Corporate Author: American Marketing Association
Other Authors: Becker, Boris W., Becker, Helmut, 1937-
Format: Book
Language:English
Published: Chicago, [publisher not identified] ; [1973]
Series:Series (American Marketing Association) ; no. 34.
Subjects:
Marketing > Congresses.
Marketing > Study and teaching > Congresses.

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Call Number: HF5415 .A57537
 
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