Building a financial services marketing plan : working plans for product and segment marketing /

Building a financial services marketing plan : working plans for product and segment marketing /

Bibliographic Details
Corporate Author: Bank Marketing Association (U.S.)
Format: Book
Language:English
Published: Naperville, Ill. : Financial Sourcebooks, 1989.
Subjects:
Bank marketing.
Market segmentation.

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Call Number: HG1616.M3 B85 1989
 
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HG1616.M3 B85 1989 Available