Marketing research : measurement and method : a text with cases /

Marketing research : measurement and method : a text with cases /

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Bibliographic Details
Main Author: Tull, Donald S.
Other Authors: Hawkins, Del I.
Format: Book
Language:English
Published: New York : London : Macmillan Pub. Co. ; Collier Macmillan, [1987]
Edition:4th ed.
Subjects:
Marketing research.
Marketing research > Case studies.

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Call Number: HF5415.2 .T83 1987
 
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HF5415.2 .T83 1987 Available