Product juggernauts : how companies mobilize to generate a stream of market winners /

Bibliographic Details
Main Author:	Deschamps, Jean Philippe
Corporate Author:	NetLibrary, Inc
Other Authors:	Nayak, P. Ranganath
Format:	eBook
Language:	English
Published:	Boston : Harvard Business School Press, [1995]
Subjects:	Industrial management. Production management. Product management. Industrial management > Case studies. Electronic books.
Online Access:	Connect to the full text of this electronic book