The rise of the Hispanic market in the United States : challenges, dilemmas, and opportunities for corporate management /

The rise of the Hispanic market in the United States : challenges, dilemmas, and opportunities for corporate management /

Bibliographic Details
Main Author: Nevaer, Louis E. V.
Format: Book
Language:English
Published: Armonk, N.Y. : M.E. Sharpe, [2004]
Subjects:
Hispanic American consumers.
Market segmentation > United States.
Target marketing > United States.
North America > Economic integration.

BLCC: Stacks

Holdings details from BLCC: Stacks
Call Number: HF5415.33.U6 N47 2004
 
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HF5415.33.U6 N47 2004 Available