Marketing to moviegoers : a handbook of strategies used by major studios and independents /

Marketing to moviegoers : a handbook of strategies used by major studios and independents /

Bibliographic Details
Main Author: Marich, Robert
Format: Book
Language:English
Published: Burlington, MA : Elsevier Focal Press, [2005]
Subjects:
Motion pictures > Marketing.
Motion pictures > Distribution.

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Holdings details from Remote Storage
Call Number: PN1995.9.M29 M37 2005
 
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PN1995.9.M29 M37 2005 Available