Advertising by design : generating and designing creative ideas across media /

Don't miss the new updated edition of the complete guide to the creative processes behind successful advertising design. The second edition of Advertising by Design has been developed and greatly expanded. Sill the most comprehensive text on creative concept generation and designing for adverti...

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Bibliographic Details

Main Author:	Landa, Robin
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : John Wiley & Sons, [2010]
Edition:	2nd ed.
Subjects:	Advertising. Creative ability in business. Business. Electronic books.
Online Access:	Connect to the full text of this electronic book