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|a Sports media :
|b transformation, integration, consumption /
|c edited by Andrew C. Billings.
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|a New York :
|b Routledge,
|c 2011.
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|a 1 online resource (xiii, 216 pages) :
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|a Electronic media research series
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|a Description based on print version record.
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|a Includes bibliographical references and index.
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|a Introduction / Andrew C. Billings -- Keeping score: reflections and suggestions for scholarship in sports and media / Walter Gantz -- Theorizing the sports-television dream marriage: why sports fit television so well / Michael Real -- The power of a fragmented collective: radical pluralist feminism and technologies of the self in the sports blogosphere / Marie Hardin -- Mocking the fan for fun and profit: sports dirt, fanship identity, and commercial narratives / Lawrence A. Wenner -- Fair ball?: exploring the relationship between media sports and viewer morality / Arthur A. Raney -- Sports media: beyond broadcasting, beyond sports, beyond societies? / David Rowe -- Tweets and blogs: transformative, adversarial, and integrative developments in sports media / Jimmy Sanderson and Jeffrey W. Kassing -- From analysis to aggression: the nature of fan emotion, cognition and behavior in Internet sports communities / Lance V. Porter, Chris Wood, and Vincent L. Benigni -- The less you say: an initial study of gender coverage in sports on Twitter / Lauren Reichart Smith -- Sport, identities, and consumption: the construction of sport at ESPN.com / Lindsey J. Meân -- Reaction time: assessing the record and advancing a future of sports media scholarship / Andrew C. Billings.
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| 520 |
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|a "Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past several decades, chapters included herein assess existing scholarship while positing important future questions about the role sports media will play in the daily lives of sports fans worldwide. Contributions from well-known scholars are supplemented by work from younger researchers doing new work in this area. Developed for the Broadcast Education Association's Electronic Media Research series, this volume will be required reading for graduate and undergraduate students in media, communication, sociology, marketing, and sports management, and will serve as a valuable reference for future research in sports media"--Provided by publisher.
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|a Description based on print version record.
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|a Mass media and sports.
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|a Sports
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|a Sport & Recreation.
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|a Education.
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|a Mining engineering.
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|a Military Science.
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|a LANGUAGE ARTS & DISCIPLINES
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|a SOCIAL SCIENCE
|x Media Studies.
|2 bisacsh
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|a SPORTS & RECREATION
|x Sociology of Sports.
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|a Billings, Andrew C.
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|i Print version:
|t Sports media.
|d New York : Routledge, 2011
|z 9780415883689
|w (DLC) 2011006512
|w (OCoLC)587110355
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|a Electronic media research series.
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