Entertainment, media & advertising market research handbook 2013-2014 /

Bibliographic Details
Main Author:	Miller, Richard K. (Richard Kendall), 1946-
Corporate Author:	Richard K. Miller & Associates
Other Authors:	Washington, Kelli D.
Format:	eBook
Language:	English
Published:	Loganville, GA : Richard K. Miller & Associates, [2013]
Edition:	13th ed.
Series:	RKMA market research handbook series.
Subjects:	Marketing research > Handbooks, manuals, etc. Leisure > Research > United States > Handbooks, manuals, etc. Advertising > Research > United States > Handbooks, manuals, etc. Consumer behavior > Handbooks, manuals, etc. Electronic books.
Online Access:	Connect to the full text of this electronic book