Managing tourism and hospitality services : theory and international applications /

This book aims to enhance theoretical and practical understanding of quality management in tourism and hospitality. Part I (chapters 1-5) deals with the core issue of managing customer satisfaction. Part II (chapters 6-8) focuses on structural issues, particularly competition and collaboration, both...

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Bibliographic Details

Other Authors:	Laws, Eric, 1945- (Editor), Moscardo, Gianna (Editor), Prideaux, B. (Bruce) (Editor)
Format:	eBook
Language:	English
Published:	Wallingford, Oxfordshire, UK : CABI, 2006.
Subjects:	Hospitality industry > Management. Tourism > Management. Consumer Economics. Leisure, Recreation and Tourism Economics, (New March 2000) Research. Tourism and Travel. Customer relations. Hospitality industry. Management. Services. Tourism. Tourist industry. Electronic books.
Online Access:	Connect to the full text of this electronic book