Toward cross-channel management : a comprehensive guide for retail firms /

Bibliographic Details
Main Authors:	Brunner, Felix (Author), Rudolph, Thomas (Author)
Corporate Author:	Walter de Gruyter & Co
Format:	eBook
Language:	English
Published:	Berlin ; Boston : De Gruyter Oldenbourg, [2015]
Subjects:	Retail trade > Management. Consumer behavior. Stores, Retail. Shopping. Electronic books.
Online Access:	Connect to the full text of this electronic book