Lehman Brothers research : an analyst decides that the market overreacted to Merck's Vioxx woes /

Lehman Brothers research : an analyst decides that the market overreacted to Merck's Vioxx woes /

In September 2004, Merck announced a voluntary withdrawal of Vioxx, one of its top earning drugs, after a new study suggested that it increased the risk of heart attacks. In only a few days, Merck's share price collapsed, and nearly $25 billion in shareholder wealth was erased. This case examin...

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Bibliographic Details
Main Author: Hutchins, Spencer (Author)
Corporate Author: Sage Publications
Format: eBook
Language:English
Published: [London] : SAGE, 2016.
Series:SAGE knowledge. Cases.
Subjects:
Merck & Co.
Investment analysis > Case studies.
Stocks > Prices > Case studies.
Electronic books.
Online Access:Connect to the full text of this electronic book

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Call Number: HG4529
 
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HG4529 Available