Should Queal outsource its production? /
Queal was founded in April 2014 by the two Dutch entrepreneurs Floris Wolswijk and Onno Smits, who were fascinated by the idea of powdered food and the business concept of the American pioneer, Soylent, in this emerging niche market. The product, a powder, is simply mixed with water and produces a s...
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Bibliographic Details
Main Authors: |
Hooft, Rogier van ‘t
(Author),
Behne, Wiebke
(Author),
Pitinov, Sergei
(Author),
Dudas, Fanni
(Author),
Hulsink, Willem
(Author) |
Corporate Author: |
Sage Publications |
Format: | eBook
|
Language: | English |
Published: |
London :
SAGE Publications Ltd,
2017.
|
Series: | SAGE Knowledge. Cases.
|
Subjects: | |
Online Access: | Connect to the full text of this electronic book
|