The Sociology of Hallyu Pop Culture : Surfing the Korean Wave /

"This book gives fresh insights into how transnational flows of East Asian media culture have been organized by various social actors and industries, generated alternative media globalization, engendered cross-border dialogues, and fostered a cosmopolitan outlook. It is essential reading for an...

Full description

Bibliographic Details

Main Authors:	Cicchelli, Vincenzo (Author), Octobre, Sylvie (Author)
Corporate Author:	SpringerLink (Online service)
Format:	eBook
Language:	English
Published:	Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2021.
Edition:	1st ed. 2021.
Subjects:	Culture. Motivation research (Marketing). Ethnology-Asia. Globalization. Sociology of Culture. Consumer Behavior. Asian Culture. Electronic books.
Online Access:	Connect to the full text of this electronic book